This reminded me (and prompted me to write this post) about all the cracking comms that surrounded the latest installment - The Dark Night, that no doubt played a (albeit small) part in its phenominal success at the box office, most of the success has got to be down to the amazing portrayal of the Joker by the late Heath Ledger, a well deserved oscar in my opinion.
Particularily impressive was the huge viral campaign creating a buzz long before the film hit the big screen!
Check out: (click image to be taken to viral video)
…and these awesome teaser posters:
And then the actual film poster…
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I'm a proud dad and graphic designer from sunny Luton in th UK trying to keep abreast of the fast changing design world we live in.